Krafton Posts Document First-Half Income as PUBG Retains Delivering – MMOs.com

Korean writer Krafton simply closed the primary half of 2025 with its finest numbers thus far. The studio behind PUBG: Battlegrounds reported income of KRW 1.54 trillion (about USD 1.18 billion) and working revenue of KRW 703 billion. Each figures mark double-digit progress year-over-year, underscoring how the now-seven-year-old battle-royale continues to bankroll the corporate whereas new initiatives line up for launch.
PUBG turned a breakout hit on PC in 2017 and later went free-to-play, a transfer that reinvigorated participant counts. The cell version, PUBG Cell, has been particularly robust in Asia, and Krafton’s localized Indian launch, Battlegrounds Cell India, has helped the agency preserve a foothold on this planet’s fastest-growing smartphone market.

By the numbers

PC income: KRW 543.2 billion, buoyed by new development programs just like the April “Contender” improve monitor in PUBG: Battlegrounds.
Cell income: KRW 960 billion, pushed by high-engagement cosmetics reminiscent of progressive “X-Go well with” skins.
Console and different platforms: KRW 33 billion, a comparatively small slice of the pie however an space Krafton says it needs to increase.
Second-quarter alone: KRW 662 billion in income and KRW 246 billion in working revenue.

What’s subsequent

PUBG collaborations with Bugatti and Ok-pop group aespa are deliberate for later this yr to maintain the live-service pipeline transferring.
PUBG: Blindspot, a top-down tactical shooter, will get its first public exhibiting at Gamescom in August.
Mission Black Finances, an extraction shooter, is headed for a closed alpha earlier than year-end. Krafton goals to take a stab on the style made widespread by Escape from Tarkov.
Krafton has 13 new video games in growth as a part of a five-year plan to domesticate contemporary IP.
The writer’s fledgling inZOI life-sim has already topped 1,000,000 gross sales worldwide, making it the fastest-selling Korean premium sport on file.
Krafton acquired U.S. studio Eleventh Hour Video games, the staff behind action-RPG Final Epoch, including one other established IP to its roster.
The corporate is investing in AI analysis, unveiling an LLM testing benchmark referred to as Orak and co-developing new post-training strategies with SK Telecom.
Current strikes into ad-tech embody taking up Korean agency Neptune and a strategic stake in Japan’s ADK Group, recognized for its anime partnerships.

Krafton additionally highlighted Inzoi's sucess with it being the quickest promoting South Korean ‘package deal sport' (purchase to play).

Additional studying: Q2 Investor Presentation

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